• November 14, 2019

What does the main character have to do? Step 9 – Take a Break Once you finished the case study implementation framework. Another way of understanding the external environment of the firm in Zipcar: You have to recommend business unit level recommendations. Porter Five Forces is a strategic analysis tool that will help you in understanding the relative powers of the key players in the business case study and what sort of pragmatic and actionable case study solution is viable in the light of given facts.

Refining the Business Model. This leads to either missing details or poor sentence structures. Through these strategies, Chase can put forward her case in front of the private investor and at the Springboard and can present it as a worthwhile idea which would get financial and moral support Ultimately Chase has to consider finding alternative options for financing the technology platform that would be the main strength of the project. Chase has managed to launch the idea even though the wireless platform has not been developed yet which shows that she did not want to let the company down by postponing the launch of the service and this shows considerable effort on her part to have taken this strategy and idea forward as a potential business venture. Evidences – Even the same set of numbers can be interpreted differently by each person so you should strive to build reasons based on evidences you deem critical and then use them to support your conclusions.

zipcar case study hbr

Well your post is looking me very creative. It provides business executives with a potent approach to. Several arguments can be presented to potential investors for making this business model seem like an attractive investment.

How do you analyze Zipcar case study? Talk about the Creating Copy case study effectively in class and present the recommendations based on evidences only provided in the case study.

If you able to provide a detailed implementation framework then you have successfully achieved the following objectives – Detailed understanding of the case, Clarity of HBR case study fundamentals, Analyzed case details based on those fundamentals and Developed an ability to prioritize recommendations based on probability of their successful implementation.


The areas covered in the case are – “Financial management, Gender, Leadership, Venture capital”.

Zipcar Harvard Case Solution & Analysis

Another alternative is to target a different market altogether alongside the current segment. Once done it is time to hit the attach button. The scope of the recommendations will be limited to the particular unit but you have to take care of the fact that your recommendations are don’t directly contradict the stusy overall strategy.

I like the Zipcar idea because of three main criteria: Business and Environment Business History Entrepreneurship.

zipcar case study hbr

Step 2 – Reading the Zipcar: You should try to understand not only the organization but also the industry which the business operates in. To know what products or services Creating Copy is in? It include using the analysis to answer the company’s vision, mission and key objectivesand how your suggestions will take the company to next level in achieving those goals.

Even with these additional costs, the business does seem to work out fine with members as mentioned in the press release of June The case includes a detailed financial model that will help students analyze the impact of hiring additional sales people and the consequent impact on sales and profits.

During the discussion you will only able to get chance to provide one aspect of the analysis. To assist better case study solution writing we at Blue Ocean University recommend following methodology. What can you learn from the real operation data Exhibit 8b?

Zipcar: Refining the Business Model [10 Steps] Case Study Analysis & Solution

Tushman, Michael, and Michael J. Once the business model is proven, there is a lot of potential to roll out Zipcar to other larger cities giving Zipcar good growth potential.


Decision Scenario case studies 2. The business needs to focus more on advertising efforts instead of just relying on word of mouth and advertising through post cards. Chase should try to avail marketing strategies that compare the cost effectiveness of Zipcar with that of privately owned cars for making this venture worthwhile for the target market.

Once you have developed multipronged approach and work out various suggestions based on the strategic tools. There are lots of knowledge and learning in this course. You can do business case study analysis by following Fern Fort University step by step instructions. You can determine the core scenario of “Creating Copy” case study by asking these two questions – 1.

I’m OC: Case Study Analysis: Zipcar

Roberts and Julia Stevens. You can do business case study analysis by following Fern Fort University step by step instructions – Company history is provided in the first half of the case. This requires focus and selection of a point that you have most authority on. A good point to start is to have a quick look at the start and end of the case and determine the purpose of the case. Refine the central problem the protagonist is facing in the case and how it relates to the HBR fundamentals on the topic.

Currently the business has to take care of additional set-up expenses in the form of the wireless system and fees for its consultants and software developers. This gave it a nice test area to see whether the business model would be viable.